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Every indie press owner’s worst nightmare isn't a bad review on Goodreads. It's logging into Twitter or Facebook and seeing your authors using the #PayYourAuthors hashtag. Once your small press gets tagged in a viral call-out post, or worse, ends up on industry watchdogs like Writer Beware, the damage is permanent. Agents will stop submitting to you. Established indie authors will warn each other to stay away. Your reputation, which you spent years building, can be destroyed